Job Name: The Fake Podcast

Role: Copywriter

Channel: Paid social

Idea: Create a native looking podcast format to sell erectile dysfunction treatment.


Job Name:
Blurred Street Interviews

Role: Copywriter

Channel: Paid social

Idea: Script street interviews with talent to talk about erectile dysfunction treatment. Hook audience in with blurred faces to make content seem more salacious.


Job Name: Topical Comparison Statics

Role: Copywriter

Channel: Paid social

Idea: Compare the cost of erectile dysfunction treatment to items that our audience actually spends money on. The more rogue the comparison, the better.


Job Name: Doctor "Edutainment" Explainers

Role: Copywriter, Director, Producer

Channel: Paid social

Idea: Revamp the tired format of "expert explainers" by using plain language. Scripts were written in a modular fashion so they could be stitched with a variety of different hooks.


Job Name: Car note statics

Role: Copywriter

Channel: Paid social

Idea: Sell premature ejaculation treatment by grabbing attention with a native looking format.